Sigi is a massage therapist and wanted a complete website with company branding and some functional features.
Firstly she wanted a website that was modern, clean and very simplistic. This reflected her treatment style.
I started with her logo. I created a logo with long sweeping strokes, very few sharp edges and with plenty of space between. I wanted it to be colorful and big. I knew her website would be largely white, so I wanted most of the colors to come from her logo.
Next was the editing of her portrait image. This was extremely challenging and took many attempts to get the feel I was looking for. I wanted potential customs to see who Sigi was, yet at the same time give an air of lightness, mystery, and calm. Original top and finished version bottom.
I also made some custom icons for her. Again I wanted them to be big and colorful - adding further color to the website.
Next, I added a behind the scenes 'consent policy' and patient information form. This way Sigi had a simple way of collecting patient information and 'consent for treatment' online without having to use other third parties and wading through the tricky waters of GDPR. The added advantage of this was all her patients will have to visit her site to fill in this information - creating regular traffic to show Google her website is active.
Finally with the help of 'Calendly' and 'Stripe' I was able to create online booking and payments for Sigi and her patients. Part of Sigi's job was to travel to various countries to treat. It was a problem for her to take payments and keep track of patients she had treated and where. This was all done inhouse via her website. Keeping traffic locked within her website.
In the end, I was able to get all payments to be received in a centralized local bank and with a record of who paid what and when. This reduced her workload significantly and also made it easier for her patients as well. A win-win solution for everyone.
Website scores after various tests
View live project here